Image / Video

Runway

AI video generation and editing for campaign production.

Runway helps creative teams generate, edit, and iterate video assets for campaigns, storyboards, and visual experiments.

Best for

  • Video concepts
  • Campaign visuals
  • Rapid creative iteration

Not best for

  • Final legal review
  • Long-form video pipelines without editing support

Pros

  • Strong video creation surface
  • Useful for fast concepts
  • Good creative workflow fit

Cons

  • Outputs require brand review
  • Generation costs can add up
  • Not a full production team replacement

Alternatives

Related workflows

Related guides